9/02/2010

Did Smart Bought Chikka to Create their AllTxtComboPlus Service?

alltxtcomboplus.com.ph/

chikka.com
I happen to came across with these 2 sites the last week, and I cannot help but think that the team working on these 2 websites are the same. The 2 websites are like twins -- look and feel. I did not know yet that Smart bought Chikka last year so I guess that's the reason why they look the same (yaah, I'm late). In the business/marketing world, they call it branding. =)

I was fresh out of college when I first used Chikka.com -- so that's like 7-9 years ago. The unlitxt services of Telcos did not exist yet that time so it was a budget saver. Anyway, I could still remember it was like Chikka and Globe back then. So interesting why it's Smart that finally bought them.

So it looks like that here in the Philippines, you need to exist for like 10 years to be invested by a TELCO. Then, after that the TELCOS will then let you create their different kind of unlimited text/call/internet services. Exciting??? Well, if you are bought at P750 million (figure Smart paid Chikka), why not!!! 

So I guess the best way to get TELCO to buy your application is that it must give them all kinds of unlimited services.

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