Social Network Movie -- Luis Buenaventura (Part 2.5)

To read the previous part of the story, please check Part 1 and Part 2.

With Luis Buenaventura now having a new company brand, Syndeo Media, was he done building social network web apps?

SM Investments

Ohmy, did Luis went back to working boring static corporate websites? It looked not. SM Investment was just probably to pass his time, and that he mentioned that it would probably be his last corporate website.

Odysseylive.net 

After changing their company's name -- from PandoraSquared to Syndeo Media, changing brand names became a trend for Luis. Their recently launched (Sept. 2006) social network and music site, MobiusLive.net also underwent a name-lift to Odysseylive.net by Feb. 2007. 

I'm quoting Luis' comment to explain why MobiusLive.net became Odysseylive.net:

"I should clarify that MobiusLive was a project that we built for Digital Media Exchange, the company that owned Mobius Games, an MMORPG distributor. It wasn't a project that was owned (or for that matter, maintained) by PandoraSquared. 

The software itself was later sold by DME to Odyssey Music, and the whole thing was renamed "OdysseyLive." The website is still operational as I write this, and although I still see hints of the original work when I browse thru its pages, I no longer have visibility into either of the companies that were involved in its creation."

3eep

Luis Buenaventura's factory may have changed names but the social network DNA was quite intact, unwavering. The same time they launched Odysseylive.net, the evil genius and his development team with a population of 2.5 also released 3eep.

Since he had conquered the hackers via highfiber.org, the link-sharing via oks.ph, the gamers via gibbity.com, the film industry via filmcrowd.com, the filthy rich music scene via Mobiuslive.net/Oddysseylive.net, it's time he moved on to sports. Yes, sports! I cannot point out though which part of him is into sports.

The 3eep was a sports-based social networking app for Australia. Yes, Australia.  Pinoys are hooked to malls, not sports, so Luis Buenaventura had to target the Australians for his sports-oriented online community.

Moomai


Just a few months after releasing a sports-oriented social network app, Luis then again started talking about another social network site which he likened to Yahoo! Mash, which was named Moomai. This was the first in-house social network site released by Syndeo Media. But unlike his previous social network sites that were based on his mood and whims and likes, Moomai was where Luis showed his deeper philosophical side.

"But what makes it different, according to Luis, is the rating system based on an old sociological theory called the Looking Glass - that states our sense of self is a composite of what our friends’ opinions of us are, and that we constantly reorient our identity based on the feedback that we receive. 

"Moomai is simply a digitization of this phenomenon, wrapped in candy-colored interfaces and humorous prose."

via philippineinternetreview.blogspot.com

It was in Moomai where Luis redefined privacy to intimacy.

"The Intimacy idea allows you to define the degrees by which all of these random friends can actually involve themselves in your online life, so you could continue friending everyone you like, but they’d all still just be acquaintances."

via guttervomit.com

And, so a stuff of various artsy fartsy features, following are a few:

Moomai quilt

Mood timeline

Mood blaster

Compared to year 2007 and previous years, year 2006 was a lean period for Luis' social network factory with only MobiusLive.net as being produced (this is just based from the accounts on his blog). It can be that, Luis was adjusting with his new team and 'office' environment in 2006. But year 2007, he picked up again. I guess he with the Syndeo Media was able to adjust and had learned how to blend well and get the most out of each other.

So what year 2008 was like for Luis factory? Yes, this story is not yet done. I have already run out of words to storytell Luis social network footprints, but there are still more. And, I secretly pray that no more new from him before I'm done with this Luis Buenaventura's Chronicle of Networknia.

So before you go enjoy your Christmas and Holiday vacation, remember that Luis made some of his social network apps by skipping holidays.

Social Network Tetris (for those asking)

In the next part, final part, based on the previous parts, the trend is that Luis Buenaventura is still making social network apps. But we'll try to see a little bit of him being a social specie.


(Note: This is Part 2.5 because I no longer want have a Part 4. Let's leave the part 4 and 5 and to infinity and beyond to Mother Lily's Shake, Rattle, and Roll.)